2022 Edition

This project started with how to effectively deliver the value of waste recycling and its educational content to the target. We looked at what differentiated functions social media can have in this regard. The idea of a gamification and reward system was designed to enable the target group to practice the topic and activities continuously, and similar existing services and applications were investigated as case studies. We considered individual participation as regional activities but kept social media space to allow users to communicate globally through information and activity sharing and induce educational interaction. The token system was designed to encourage users to receive tokens by participating in activities. Users can spend them communicating with other users to experience active social interactions with understanding the value of waste and re-waste. As a result, since we hoped the target group could experience only the principal purpose we wanted to convey, we devised a separate mobile app suitable for those familiar with the digital environment. As an initial idea stage, this project is currently in the process of building an overall service flow, framework and producing demonstration visuals.  Once this project is commercialised, it will begin to exert significant influence on complex waste-related issues through the rise of awareness and appropriate participation of the younger generation worldwide about the value of recycled waste. Moreover, it is expected that social interaction using tokens on the app will provide them with active empathy for environmental issues.